Abby Kass is a skilled content creator who joined TEAM LAMMI in April 2026 as Project & Content Manager for TEAM LAMMI and Wisconsin Athletic Hall of Fame. With more than a decade of experience in editorial and digital media, she specializes in creating high-preforming content. 

A graduate of the University of Missouri with a Bachelor of Journalism, Abby began her career in print media, writing and editing content for lifestyle magazines before transitioning into digital publishing at BuzzFeed for six years. Her work has appeared in major outlets including  Yahoo, HuffPost, The Miami Herald, and more. Known for her sharp eye, she blends editorial integrity with data-driven strategy.  She has extensive experience translating brand goals into compelling content that drives engagement, builds trust, and delivers measurable results.  

As a former TEAM LAMMI intern, Abby has worked with the firm over the years on a freelance basis, helping to execute events including the Green Bay Charity Softball Game, Baltimore Charity Softball Game, Wisconsin Athletic Hall of Fame Speaker Series, and more. 

At TEAM LAMMI, Abby coordinates planning and execution of TEAM LAMMI talent, events, advertising, PR, and media projects. She creates content across all properties, including the Wisconsin Athletic Hall of Fame, and helps elevate the brands.  

Community Activities 

• Emerging Women Leaders TEMPO Member, Programming Committee Member, Past member of TEMPO 50th Anniversary gala committee 

• Wisconsin Humane Society supporter